Our Top Ten Novelty Books

Ever since the invention of e-readers, there has been speculation over whether books will survive in modern times, or will we read everything from screens? An article from the UK’s The Telegraph, states that 2015 was the first time in four years that the book trade had experienced an increase in book sales. So, with book sales […]

Trade Marketing To Increase Sales

Are you in a healthy relationship? In the past there have been studies which identified that, less than half of all trade marketing solutions fail to increase demand; resulting in many businesses scrapping their strategies altogether. However, avoiding trade marketing can be causing more harm than expected. In this article we will cover how a […]

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